/* Axlo — marketing pages (home, care plans, about, contact, free check).
   Sits on top of case-study.css, which carries the type, colours, nav, buttons and footer. */

.pg-hero{padding:clamp(80px,11vw,150px) 0 clamp(48px,6vw,80px)}
.pg-hero h1{font-size:clamp(46px,7.6vw,108px);max-width:13ch}
.pg-hero .lede{margin-top:28px}
.pg-hero .cta{display:flex;gap:26px;align-items:center;flex-wrap:wrap;margin-top:36px}
.alt{font-style:italic;color:var(--td);border-bottom:1px solid var(--line-d);padding-bottom:2px;transition:border-color .3s}
.alt:hover{border-color:var(--orange)}
.part.light .alt,.final .alt{color:var(--ink);border-color:rgba(22,15,10,.35)}
.btn.ghost{background:transparent;color:var(--td);border:1px solid var(--line-d)}
.btn.ghost:hover{box-shadow:none;border-color:var(--orange)}
.part.light .btn.ghost{color:var(--ink);border-color:var(--line-l)}

/* filmstrip of real client screens (home hero) */
.reel{overflow:hidden;padding:10px 0 clamp(56px,7vw,100px);-webkit-mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent);mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent)}
.reel-track{display:flex;gap:clamp(18px,2.4vw,30px);width:max-content;animation:reel 70s linear infinite}
.reel:hover .reel-track{animation-play-state:paused}
@keyframes reel{to{transform:translateX(-50%)}}
.reel figure{margin:0;width:clamp(150px,15vw,200px);flex:none}
.reel figcaption{margin-top:12px;font-style:italic;color:var(--md);font-size:14.5px;text-align:center}
.reel figcaption b{font-weight:400;color:var(--td)}
html.rm .reel-track{animation:none}
html.rm .reel{overflow-x:auto}

/* selected work */
.work{display:grid;grid-template-columns:1fr 1fr;gap:clamp(28px,4vw,56px);margin-top:clamp(40px,5vw,72px)}
@media(max-width:860px){.work{grid-template-columns:1fr}}
.wk{display:block}
.wk .shot{position:relative;border-radius:6px;overflow:hidden;border:1px solid var(--line-l);box-shadow:0 50px 90px -50px rgba(22,15,10,.45);aspect-ratio:16/10;background:#e9e1d6}
.wk .shot img{width:100%;height:100%;object-fit:cover;object-position:top;transition:transform 1.2s cubic-bezier(.16,1,.3,1)}
.wk:hover .shot img{transform:scale(1.03)}
.wk .who{display:flex;justify-content:space-between;gap:16px;align-items:baseline;margin-top:22px;flex-wrap:wrap}
.wk h3{font-size:clamp(28px,3vw,40px);font-variation-settings:"opsz" 144}
.wk .where{font-style:italic;color:var(--taupe-d);font-size:15.5px}
.wk p{margin-top:10px;color:#3a2d28;max-width:30em}
.wk .go{display:inline-block;margin-top:14px;font-style:italic;color:var(--ink);border-bottom:1px solid rgba(22,15,10,.35);padding-bottom:2px}
.wk:hover .go{border-color:var(--orange)}

/* what we build: list + sticky phone */
.builds{display:grid;grid-template-columns:1fr 300px;gap:clamp(40px,7vw,110px);margin-top:clamp(40px,5vw,72px);align-items:start}
.builds ol{list-style:none;counter-reset:b}
.builds li{counter-increment:b;padding:clamp(26px,3.4vw,40px) 0;border-top:1px solid var(--line-d);display:grid;grid-template-columns:52px 1fr;gap:6px 14px;opacity:.45;transition:opacity .5s}
.builds li:last-child{border-bottom:1px solid var(--line-d)}
.builds li.on{opacity:1}
.builds li::before{content:counter(b,upper-roman);font-style:italic;color:var(--md);font-size:16px;padding-top:8px}
.builds h3{font-size:clamp(26px,2.8vw,36px);font-variation-settings:"opsz" 144}
.builds p{grid-column:2;color:#e5d9cb;max-width:32em}
.builds .from{grid-column:2;font-style:italic;color:var(--md);font-size:14.5px;margin-top:4px}
.builds .from a{border-bottom:1px solid var(--line-d)}
.builds .from a:hover{border-color:var(--orange)}
.builds .stage{position:sticky;top:130px}
.builds .stage .ph{position:relative}
.builds .stage .ph img{transition:opacity .45s}
.builds .stage .ph img+img{position:absolute;left:6px;top:32px;width:calc(100% - 12px);opacity:0}
.builds .stage .ph img.on{opacity:1}
.builds .stage .ph img:not(.on){opacity:0}
.builds .stage .cap{margin-top:14px;font-style:italic;color:var(--md);font-size:14.5px;text-align:center;min-height:2.6em}
.builds li .mph{display:none}
@media(max-width:860px){
  .builds{grid-template-columns:1fr}
  .builds .stage{display:none}
  .builds li{opacity:1}
  .builds li .mph{display:block;grid-column:2;width:170px;margin-top:20px}
}

/* steps */
.steps{list-style:none;display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(20px,3vw,40px);margin-top:clamp(40px,5vw,72px);counter-reset:s}
@media(max-width:960px){.steps{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.steps{grid-template-columns:1fr}}
.steps li{counter-increment:s;border-top:1px solid var(--clay);padding-top:20px}
.steps li::before{content:counter(s);display:block;font-style:italic;color:var(--taupe-d);font-size:17px;margin-bottom:14px}
.steps h3{font-size:clamp(22px,2vw,27px);font-variation-settings:"opsz" 60;margin-bottom:10px}
.steps p{color:#3a2d28;font-size:16.5px}
.part:not(.light) .steps li{border-color:var(--line-d)}
.part:not(.light) .steps li::before{color:var(--md)}
.part:not(.light) .steps p{color:#e5d9cb}

/* three statements */
.facts3{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(24px,4vw,56px);margin-top:clamp(40px,5vw,72px)}
@media(max-width:860px){.facts3{grid-template-columns:1fr}}
.facts3 div{border-top:1px solid var(--line-d);padding-top:20px}
.facts3 h3{font-size:clamp(22px,2.2vw,28px);font-variation-settings:"opsz" 60;margin-bottom:10px}
.facts3 p{color:#e5d9cb;font-size:16.5px}
.part.light .facts3 div{border-color:var(--clay)}
.part.light .facts3 p{color:#3a2d28}

/* plans */
.plans{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(16px,2vw,24px);margin-top:clamp(40px,5vw,72px);align-items:stretch}
@media(max-width:960px){.plans{grid-template-columns:1fr}}
.plan{border:1px solid var(--line-l);border-radius:6px;padding:clamp(26px,3vw,38px);display:flex;flex-direction:column;background:rgba(255,255,255,.25)}
.plan.hot{background:var(--ink);color:var(--td);border-color:var(--ink)}
.plan .tag{font-style:italic;color:var(--orange);font-size:15px;margin-bottom:6px;min-height:1.4em}
.plan h3{font-size:clamp(30px,3vw,40px);font-variation-settings:"opsz" 144}
.plan .for{font-style:italic;color:var(--taupe-d);margin-top:8px;font-size:16.5px;line-height:1.45}
.plan.hot .for{color:var(--md)}
.plan .price{margin-top:26px;font-size:clamp(44px,4.4vw,58px);line-height:1;font-variation-settings:"opsz" 144;letter-spacing:-.02em}
.plan .price small{font-size:17px;font-style:italic;letter-spacing:0;color:var(--taupe-d);margin-left:4px}
.plan.hot .price small{color:var(--md)}
.plan .setup{font-style:italic;font-size:15px;color:var(--taupe-d);margin-top:10px}
.plan.hot .setup{color:var(--md)}
.plan ul{list-style:none;margin:26px 0 30px;flex:1}
.plan li{padding:10px 0;border-top:1px solid var(--line-l);font-size:16px;line-height:1.45}
.plan.hot li{border-color:var(--line-d)}
.plan li.sla{font-style:italic;color:var(--taupe-d)}
.plan.hot li.sla{color:var(--md)}
.plan .btn{text-align:center}
.plan .live{display:block;margin-top:14px;font-style:italic;font-size:15px;text-align:center;color:var(--taupe-d)}
.plan.hot .live{color:var(--md)}
.plan .live a{border-bottom:1px solid currentColor}
.plans-foot{margin-top:24px;font-style:italic;color:var(--taupe-d);font-size:15.5px}
.part:not(.light) .plans-foot{color:var(--md)}

/* plan teaser rows (home) */
.tease{list-style:none;margin-top:clamp(40px,5vw,64px);border-top:1px solid var(--clay)}
.tease li{display:grid;grid-template-columns:1.1fr 2fr auto;gap:20px;align-items:baseline;padding:clamp(20px,2.6vw,30px) 0;border-bottom:1px solid var(--clay)}
.tease h3{font-size:clamp(26px,2.8vw,36px);font-variation-settings:"opsz" 144}
.tease p{color:#3a2d28}
.tease .pr{font-size:clamp(24px,2.4vw,32px);font-variation-settings:"opsz" 60;white-space:nowrap}
.tease .pr small{font-size:15px;font-style:italic;color:var(--taupe-d)}
@media(max-width:700px){.tease li{grid-template-columns:1fr auto}.tease p{grid-column:1/-1;grid-row:2}}

/* which plan guide */
.guide{list-style:none;margin-top:clamp(36px,4vw,56px);border-top:1px solid var(--line-d)}
.guide li{display:grid;grid-template-columns:1fr auto;gap:20px;align-items:baseline;padding:22px 0;border-bottom:1px solid var(--line-d)}
.guide p{font-size:clamp(19px,1.9vw,24px);line-height:1.35;font-variation-settings:"opsz" 30;max-width:30em}
.guide b{font-weight:400;font-style:italic;color:var(--orange);white-space:nowrap;font-size:clamp(18px,1.8vw,22px)}

/* included grid */
.incl{display:grid;grid-template-columns:repeat(3,1fr);gap:0 clamp(24px,4vw,56px);margin-top:clamp(36px,4vw,56px)}
@media(max-width:860px){.incl{grid-template-columns:1fr}}
.incl div{padding:22px 0;border-top:1px solid var(--clay)}
.incl h3{font-size:22px;font-variation-settings:"opsz" 60;margin-bottom:6px}
.incl p{color:#3a2d28;font-size:16px}

/* response times */
.resp{width:100%;border-collapse:collapse;margin-top:clamp(36px,4vw,56px);font-size:16px}
.resp th,.resp td{text-align:left;padding:16px 12px;border-bottom:1px solid var(--line-d);vertical-align:top}
.resp thead th{font-weight:400;font-style:italic;color:var(--md);font-size:15px}
.resp tbody th{font-weight:400;color:var(--td)}
.resp td{color:#e5d9cb}
.resp-wrap{overflow-x:auto}
@media(max-width:600px){.resp{font-size:14.5px}.resp th,.resp td{padding:12px 8px}}

/* faq */
.faq{margin-top:clamp(36px,4vw,56px);border-top:1px solid var(--clay);max-width:52em}
.faq details{border-bottom:1px solid var(--clay)}
.faq summary{list-style:none;cursor:pointer;padding:22px 40px 22px 0;font-size:clamp(19px,1.9vw,24px);font-variation-settings:"opsz" 30;position:relative}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:4px;top:18px;font-size:26px;color:var(--taupe-d);transition:transform .3s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq summary:focus-visible{outline:2px solid var(--orange);outline-offset:3px}
.faq details p{padding:0 0 24px;color:#3a2d28;max-width:40em}

/* about: who it's for */
.whofor{list-style:none;display:grid;grid-template-columns:repeat(2,1fr);gap:0 clamp(24px,4vw,56px);margin-top:clamp(36px,4vw,56px)}
@media(max-width:700px){.whofor{grid-template-columns:1fr}}
.whofor li{padding:18px 0;border-top:1px solid var(--line-d);font-size:clamp(20px,2vw,26px);font-variation-settings:"opsz" 60}
.whofor li small{display:block;font-size:15.5px;font-style:italic;color:var(--md);margin-top:4px;font-variation-settings:"opsz" 12}

/* contact form */
.contact{display:grid;grid-template-columns:1.5fr 1fr;gap:clamp(40px,7vw,100px);align-items:start}
@media(max-width:900px){.contact{grid-template-columns:1fr}}
.form .row{display:grid;grid-template-columns:1fr 1fr;gap:22px}
@media(max-width:600px){.form .row{grid-template-columns:1fr;gap:0}}
.form .field{margin-bottom:24px}
.form label{display:block;font-style:italic;color:var(--taupe-d);font-size:15.5px;margin-bottom:8px}
.form input,.form select,.form textarea{width:100%;background:transparent;border:0;border-bottom:1px solid rgba(22,15,10,.3);border-radius:0;padding:10px 0;font-family:var(--serif);font-size:19px;color:var(--ink);outline:none;transition:border-color .3s;-webkit-appearance:none;appearance:none}
.form select{background-image:linear-gradient(45deg,transparent 50%,var(--taupe-d) 50%),linear-gradient(135deg,var(--taupe-d) 50%,transparent 50%);background-position:calc(100% - 14px) 55%,calc(100% - 8px) 55%;background-size:6px 6px;background-repeat:no-repeat;padding-right:28px}
.form textarea{min-height:120px;resize:vertical;line-height:1.5}
.form input:focus,.form select:focus,.form textarea:focus{border-bottom-color:var(--orange)}
.form input::placeholder,.form textarea::placeholder{color:#a89a8c}
.formfoot{display:flex;gap:22px;align-items:center;flex-wrap:wrap;margin-top:8px}
.formfoot small{font-style:italic;color:var(--taupe-d);font-size:15px}
.formfoot small a{border-bottom:1px solid currentColor}
.planpick{font-style:italic;color:var(--taupe-d);margin-bottom:22px;font-size:16.5px}
.planpick strong{font-weight:400;color:var(--ink);text-transform:capitalize}
.planpick a{color:var(--orange);border-bottom:1px solid currentColor}
.msg{margin-top:16px;font-style:italic;color:var(--taupe-d)}
.msg.err{color:#a8432a}
.thanks{padding:20px 0}
.thanks .tick{font-size:56px;line-height:1;color:var(--orange);font-variation-settings:"opsz" 144}
.thanks h2{font-size:clamp(34px,4vw,52px);margin-top:16px}
.thanks p{color:#3a2d28;margin-top:12px;max-width:30em}
.next{list-style:none;counter-reset:n}
.next li{counter-increment:n;padding:18px 0;border-top:1px solid var(--clay);display:grid;grid-template-columns:34px 1fr;gap:8px;color:#3a2d28;font-size:16.5px}
.next li::before{content:counter(n);font-style:italic;color:var(--taupe-d)}
.next li:last-child{border-bottom:1px solid var(--clay)}
.direct{margin-top:30px;font-style:italic;color:var(--taupe-d);font-size:15.5px}
.direct a{display:block;font-style:normal;font-size:22px;color:var(--ink);margin:6px 0 14px;font-variation-settings:"opsz" 60}

/* free health check */
.checkbox{max-width:620px;margin-top:36px}
.checkbox .field{display:flex;gap:10px;border-bottom:1px solid var(--line-d);padding:6px 0;transition:border-color .3s}
.checkbox .field:focus-within{border-color:var(--orange)}
.checkbox input{flex:1;background:transparent;border:0;color:var(--td);font-family:var(--serif);font-size:clamp(22px,2.4vw,30px);outline:none;min-width:0;font-variation-settings:"opsz" 60}
.checkbox input::placeholder{color:var(--ml)}
.checkbox .btn{flex:none}
.hint{font-style:italic;color:var(--ml);font-size:15px;margin-top:14px}
@media(max-width:560px){.checkbox .field{flex-direction:column;border:0;gap:16px}.checkbox input{border-bottom:1px solid var(--line-d);padding:8px 0}}
.scan{max-width:620px;margin-top:34px;display:none}
.scan.on{display:block}
.scan .bar{height:1px;background:var(--line-d);overflow:hidden;position:relative}
.scan .bar::after{content:"";position:absolute;inset:0;width:30%;background:var(--orange);animation:hcsweep 1.2s cubic-bezier(.5,0,.5,1) infinite}
@keyframes hcsweep{0%{transform:translateX(-110%)}100%{transform:translateX(340%)}}
.scan .lines{font-style:italic;color:var(--md);margin-top:18px;min-height:110px;font-size:16px}
.scan .lines div{opacity:0;animation:hcin .3s forwards}
.scan .lines .ok::before{content:"✓  ";color:var(--orange);font-style:normal}
@keyframes hcin{from{opacity:0;transform:translateY(6px)}to{opacity:1;transform:none}}
.result{max-width:760px;margin-top:40px;display:none}
.result.on{display:block;animation:hcin .5s}
.scorecard{border-top:1px solid var(--line-d);padding-top:28px}
.scoretop{display:flex;gap:26px;align-items:center}
.grade{font-size:clamp(84px,9vw,120px);line-height:.9;font-variation-settings:"opsz" 144;letter-spacing:-.03em;flex:none;min-width:1ch}
.grade.g-A,.grade.g-B{color:var(--td)}
.grade.g-C{color:#E8B04E}
.grade.g-D,.grade.g-F{color:#E8664E}
.scoretop h3{font-size:clamp(24px,2.4vw,30px);font-variation-settings:"opsz" 60}
.scoretop .u{font-style:italic;color:var(--md);margin-top:4px;word-break:break-all}
.scoretop .sc{color:#e5d9cb;font-size:15.5px;margin-top:6px}
.checks{list-style:none;margin:28px 0 0}
.checks li{display:flex;gap:16px;align-items:flex-start;padding:16px 0;border-top:1px solid var(--line-d)}
.checks .dot{width:9px;height:9px;border-radius:50%;flex:none;margin-top:9px}
.checks .dot.good{background:#7FBF8E}.checks .dot.warn{background:#E8B04E}.checks .dot.bad{background:#E8664E}
.checks .cl{font-size:18px;font-variation-settings:"opsz" 30}
.checks .cd{font-size:15.5px;color:var(--md);margin-top:2px}
.locked{margin-top:34px;background:var(--beige);color:var(--ink);border-radius:6px;padding:clamp(26px,4vw,44px)}
.locked .marker{color:var(--taupe-d);margin-bottom:10px}
.locked h3{font-size:clamp(26px,3vw,36px);max-width:18ch}
.locked h3 em{color:#b8601f}
.locked .deep{list-style:none;display:grid;grid-template-columns:1fr 1fr;gap:0 26px;margin:24px 0}
.locked .deep li{padding:10px 0;border-top:1px solid var(--clay);font-size:16px;color:#2b1f19}
@media(max-width:560px){.locked .deep{grid-template-columns:1fr}}
.locked p{color:#3a2d28;max-width:36em;margin-bottom:20px}
.capture{display:flex;gap:12px;border-bottom:1px solid rgba(22,15,10,.3);padding:6px 0;max-width:540px}
.capture:focus-within{border-color:var(--orange)}
.capture input{flex:1;min-width:0;background:transparent;border:0;font-family:var(--serif);font-size:20px;color:var(--ink);outline:none}
.capture input::placeholder{color:#a89a8c}
@media(max-width:560px){.capture{flex-direction:column;border:0}.capture input{border-bottom:1px solid rgba(22,15,10,.3);padding:8px 0}}
.captured{display:none;margin-top:34px;border-top:1px solid var(--line-d);padding-top:28px}
.captured.on{display:block;animation:hcin .4s}
.captured .tick{font-size:48px;line-height:1;color:var(--orange)}
.captured h3{font-size:clamp(28px,3vw,38px);margin-top:12px}
.captured p{color:var(--md);margin-top:8px;max-width:34em}
.err{color:#a8432a;font-style:italic;font-size:15px;margin-top:10px;min-height:16px}
.ts{display:flex;margin-top:12px}
.ts:empty{margin:0}

/* small utilities */
.mt0{margin-top:0!important}
.center{text-align:center}
.note{font-style:italic;color:var(--md);font-size:15px;margin-top:18px}
.part.light .note{color:var(--taupe-d)}
.ph img[src*="email-"]{object-fit:contain;object-position:top center;background:#F5EEE5}

/* v2.1 — two plans + add-ons */
.plans.two{grid-template-columns:repeat(2,1fr);max-width:980px}
@media(max-width:860px){.plans.two{grid-template-columns:1fr}}
.plan .live a{border-bottom:1px solid currentColor}
.addons{list-style:none;margin-top:clamp(36px,4vw,56px);border-top:1px solid var(--clay)}
.addons li{display:grid;grid-template-columns:1fr auto;gap:20px 40px;align-items:start;padding:clamp(20px,2.6vw,28px) 0;border-bottom:1px solid var(--clay)}
.addons h3{font-size:clamp(22px,2.2vw,28px);font-variation-settings:"opsz" 60}
.addons p{color:#3a2d28;margin-top:6px;max-width:34em}
.addons .pr{text-align:right;font-size:clamp(20px,2vw,26px);font-variation-settings:"opsz" 60;white-space:nowrap;padding-top:4px}
.addons .pr small{display:block;font-size:14.5px;font-style:italic;color:var(--taupe-d);white-space:normal;margin-top:4px}
@media(max-width:600px){.addons li{grid-template-columns:1fr}.addons .pr{text-align:left}}
.resp.light th,.resp.light td{border-color:var(--clay)}
.resp.light thead th{color:var(--taupe-d)}
.resp.light tbody th{color:var(--ink)}
.resp.light td{color:#3a2d28}
.faq.dark{border-color:var(--line-d)}
.faq.dark details{border-color:var(--line-d)}
.faq.dark summary::after{color:var(--md)}
.faq.dark details p{color:#e5d9cb}